Mui Ne, a popular beach area in Phan Thiet city, the central province of Binh Thuan, is expected to become a national tourism site by 2030, heard a recent conference in the province.

Mui Ne is
expected to become a national tourism site by 2030. (Source: kenhdulich.org)
By 2025, Mui Ne would become the main resort centre of Binh Thuan
and the south-central coastal region, welcoming 10 million visitors. And by
2030, the area would meet all requirements for becoming a national level site,
with 16 million visitors and 58 trillion VND (2.5 billion USD) in tourism
revenue.
The area aims to attract new markets in central and northern Europe and the
Middle East, and will focus on beaches, sports, culture and community tourism.
Pham Trung Luong, former deputy head of the Institute for Tourism Development
Research, said to achieve the goal, Binh Thuan province should create diverse
tourism products, boost promotion and train people.
The province should also care more about environmental factors and the effects
of climate change, he added.
Lương emphasised that developing Mui Ne into a national tourism site would
boost development in the region, and links with the Central Highlands.
Representatives of tourism agencies and cultural experts in Binh Thuan and
neighbouring provinces and cities attended the conference. They called for more
investment in entertainment and traffic infrastructure.
Ngo Thanh Loan of the Ho Chi Minh City University of Social Sciences and
Humanities noted that Mui Ne’s key resource is the beach, so protecting the
natural landscape is a must during development”.
Nguyen Duc Hoa, Vice Chairman of the provincial People’s Committee, asked the
Department of Culture, Sports and Tourism to collect opinions from all
attendees at the conference.
He asked the department to submit the development plan to the People’s
Committee soon.
Source: VNA
Gongs hold a special place in the cultural and spiritual life of the Muong ethnic people in Hoa Binh province. More than musical instruments, they are an indispensable part of community rituals and collective memory, echoing through generations as a spiritual thread linking the past, present, and future.
Preserving and promoting the cultural values of the Muong ethnic group has become an urgent task in the current context, as many traditional values face the risk of fading away. This effort requires not only protecting the cultural identity but also eliminating outdated customs and developing a modern cultural lifestyle, contributing to sustainable values for the Muong community in Hoa Binh province.
The Muong ethnic culture, deeply rooted in Vietnam’s mountainous north, continues to be preserved and revitalised by dedicated individuals and communities determined to safeguard their ancestral identity.
The Muong group is one of the largest ethnic minorities in Vietnam, primarily found in Hoa Binh province. The Muong people in Hoa Binh boast a rich and diverse cultural treasure that reflects the unique identity of this ethnic group. Accounting for over 63% of the province's population, they have created and preserved numerous distinctive cultural values, contributing to their unique identity. Their cultural heritage is an invaluable asset, at the heart of their national identity, and represents a vibrant spiritual life that must be preserved and promoted in today’s modern world.
For generations, the ethnic communities of Hoa Binh province, particularly the Muong people, have preserved vibrant festivals deeply intertwined with the region’s geography, nature, and social traditions. These celebrations enrich Hoa Binh’s spiritual life and cultural identity, reflecting both folk beliefs and the intermingling of ethnic customs. Many of these festivals have endured the test of time, passed down through generations and continuing to thrive today. Among them, the Khai Ha (Going Down to the Field) festival stands out as one of the most significant events of the Muong ethnic group.
Muong calendar, known as sach doi, is an ancient folk knowledge system developed through observations of the movement of the pleiades star. This unique calendar consists of 12 bamboo sticks, each representing a lunar month. Specific days within each month are marked with distinct symbols, guiding locals in determining auspicious and inauspicious days for important activities.