(HBO) – Hoa Binh, a land rich in cultural traditions and one of the cradles of ancient Vietnamese, boasts great potential and advantages for boosting socio-economic development, especially industry, high-tech agriculture, tourism, health care, and high quality education.

 


Defining culture as its internal strength and development motivation, Hoa Binh has issued a resolution on the building and development of Hoa Binh culture and people, meeting requirements of the country’s modernisation and industrialisation as well as international integration. One of the major contents of the resolution is to strengthen the promotion of the cultural values and beauty of Hoa Binh people.

Over the years, Hoa Binh has rolled out various measures to maintain and promote the local cultural values to other localities and abroad, including a festival of cultures of local ethnic groups, a culture-tourism week, cultural-sports-tourism events, the hosting of sports of the 31st Southeast Asian Games, art performances and programmes, and tourism promotion activities.

The province has also optimised social networks to popularise its image to international friends.

In order to continue strengthening communications on the local culture and people, the provincial People’s Committee has issued Plan No. 14/KH-UBND dated January 30, 2023, on the implementation of a project on popularising the local image in the 2022-2025 period in 2023.

Accordingly, the province will focus on popularising the cultural tradition, history and people of Muong ethnic minority group, local socio-economic achievements, role models, and the image of Hoa Binh as a safe, friendly, hospitable and visit-worthy place, along with the locality’s strengths and investment opportunities and typical products.

Communications will be conducted via different channels such as TV, print publication, e-newspapers, and events. 

The provincial People’s Committee underlined that the information and communication activities must follow the directions and tasks of the province, refuting wrongful information about the province.

The committee also stressed the need to strengthen cooperation with media agencies and social media in the communications activities./.


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