(HBO) – Promoting the image of Hoa Binh Lake as a tourism destination and attracting investment to develop the area are key activities to realise the Master Plan on Hoa Binh Lake National Tourism Site Development, which was approved by the Prime Minister.
Under
the plan, relevant agencies are making recommendations for the provincial administration
regarding the compilation and issue of publications, films, video clips and
tourism maps in both English and Vietnamese as well as the building of a website
to introduce potential and tourism products at
Hoa
Binh
Lake to domestic and international
friends.
The local tourism sector has participated in regional and international tourism
fairs and joined hands with the National Tourism Administration, travel agents and
other cities and provinces to popularise
Hoa
Binh
Lake.
The provincial Department of Culture,
Sports and Tourism makes survey in order to develop tourism products in Ke
hamlet, Hien Luong commune (Da Bac district).
Specific communication plans to popularise natural landscapes and Muong ethnic
culture are being carried out among local authorities and the media. The
province and local businesses have organised famtrips and prestrips to build
advertising programmes for
Hoa
Binh
Laketourism site. Furthermore, community-based tourism villages also create their
own websites on social networks to connect with domestic and international
holiday makers.
Hoa
Binh
Lakeimages have appeared on both local and central media in the past year.
Hoa Binh has been increasingly renowned for its community-based tourism
products. Several years ago, visitors only came to the locality at weekends or
spring festivals, but now they flock to enjoy the picturesque landscape and local
ethnic cultures near
Hoa
Binh
Lakeall year round.
Together with communication works, the province also pays due attention to
investment promotion to lure businesses to build standout tourism products in
the locality.
Hoa Binh province’s rich natural and cultural resources position it as a prime location for developing community-based tourism (CBT). In recent years, support from central and provincial policies, as well as assistance from non-governmental organisations, have encouraged local ethnic minority and mountainous communities to actively engage in the sector.
Van Son Commune, Tan Lạc district, Hoa Binh province also known as "Cloud Valley," boasts a cool climate, stunning natural landscapes, and majestic scenery. Visitors who have been to this place should make a stop at Chien Hamlet to experience a lot of fascinating things and feel the friendly, warmth of the Muong ethnic people.
Thanks to the effective exploitation of natural landscape and the cultural diversity of ethnic minorities, Hoa Binh province has become an attractive destination for tourists seeking experiences and exploration.
The Department of Cultural Heritage has just coordinated with the Department of Culture, Sports and Tourism of Hoa Binh province to organize a training on implementing the model of the cultural heritage connected in the cultural tourism journey in Cao Phong and Lac Son districts.
The Sung village in Cao Son commune, Da Bac district, is endowed with pristine natural landscape, and Dao Tien ethnic minority community in the village preserves rich cultural heritage, including traditional housing, clothing, language, scripts, customs, and daily life practices. Since the community-based tourism model was introduced in the locality, these traditional cultural values have been further preserved and promoted.