(HBO) – Promoting the image of Hoa Binh Lake as a tourism destination and attracting investment to develop the area are key activities to realise the Master Plan on Hoa Binh Lake National Tourism Site Development, which was approved by the Prime Minister.
Under
the plan, relevant agencies are making recommendations for the provincial administration
regarding the compilation and issue of publications, films, video clips and
tourism maps in both English and Vietnamese as well as the building of a website
to introduce potential and tourism products at
Hoa
Binh
Lake to domestic and international
friends.
The local tourism sector has participated in regional and international tourism
fairs and joined hands with the National Tourism Administration, travel agents and
other cities and provinces to popularise
Hoa
Binh
Lake.
The provincial Department of Culture,
Sports and Tourism makes survey in order to develop tourism products in Ke
hamlet, Hien Luong commune (Da Bac district).
Specific communication plans to popularise natural landscapes and Muong ethnic
culture are being carried out among local authorities and the media. The
province and local businesses have organised famtrips and prestrips to build
advertising programmes for
Hoa
Binh
Laketourism site. Furthermore, community-based tourism villages also create their
own websites on social networks to connect with domestic and international
holiday makers.
Hoa
Binh
Lakeimages have appeared on both local and central media in the past year.
Hoa Binh has been increasingly renowned for its community-based tourism
products. Several years ago, visitors only came to the locality at weekends or
spring festivals, but now they flock to enjoy the picturesque landscape and local
ethnic cultures near
Hoa
Binh
Lakeall year round.
Together with communication works, the province also pays due attention to
investment promotion to lure businesses to build standout tourism products in
the locality.
Currently, the tourism products of Yen Thuy district are mainly the festival and spiritual tourism. In addition to ensuring a civilized lifestyle in the religious activities, the party committees and the local authorities at all levels always focus on preserving the value of historical, cultural relics and festivals associated with exploiting tourism strengths.
The picturesque scenery of Hoa Binh Lake has endowed its tourism site with a unique allure. In recent years, localities have been harnessing the potential of the lake area and domestic and international tourists have chosen the site for sightseeing and leisure journeys.
The Hoa Binh Lake tourism area is expected to become a national tourism site by 2030, focusing on developing synchronous and modern technical facilities, and high-quality and branded tourism products imbued with national cultural identities. The tourist site also aims to become the largest tourist centre in the province, and one of 12 key tourist areas in the Northern midland and mountainous region
On April 5th, in Hoa Binh city, the Tourism Association of Hoa Binh province and Tourism Association of Ba Ria - Vung Tau province jointly organized a conference to promote cooperation and tourism development. There was the attendance of Mr. Nguyen Van Toan, the Vice Chairman of the Provincial People's Committee.
Hoa Binh has taken measures, focusing on removing barriers in terms of mechanism, policy, infrastructure, and upgrading technical infrastructure facilities serving tourism and the quality of human resources, to promote tourism development in the Hoa Binh Lake area.
Over the past time, Da Bac has deployed measures to lure more domestic and foreign visitors to the locality, aiming to turn tourism into the district’s economic spearhead.
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