(HBO) – Promoting the image of Hoa Binh Lake as a tourism destination and attracting investment to develop the area are key activities to realise the Master Plan on Hoa Binh Lake National Tourism Site Development, which was approved by the Prime Minister.
Under
the plan, relevant agencies are making recommendations for the provincial administration
regarding the compilation and issue of publications, films, video clips and
tourism maps in both English and Vietnamese as well as the building of a website
to introduce potential and tourism products at
Hoa
Binh
Lake to domestic and international
friends.
The local tourism sector has participated in regional and international tourism
fairs and joined hands with the National Tourism Administration, travel agents and
other cities and provinces to popularise
Hoa
Binh
Lake.
The provincial Department of Culture,
Sports and Tourism makes survey in order to develop tourism products in Ke
hamlet, Hien Luong commune (Da Bac district).
Specific communication plans to popularise natural landscapes and Muong ethnic
culture are being carried out among local authorities and the media. The
province and local businesses have organised famtrips and prestrips to build
advertising programmes for
Hoa
Binh
Laketourism site. Furthermore, community-based tourism villages also create their
own websites on social networks to connect with domestic and international
holiday makers.
Hoa
Binh
Lakeimages have appeared on both local and central media in the past year.
Hoa Binh has been increasingly renowned for its community-based tourism
products. Several years ago, visitors only came to the locality at weekends or
spring festivals, but now they flock to enjoy the picturesque landscape and local
ethnic cultures near
Hoa
Binh
Lakeall year round.
Together with communication works, the province also pays due attention to
investment promotion to lure businesses to build standout tourism products in
the locality.
With its pristine landscapes, unique cultural heritage of Muong ethnic minority, and an expanding range of visitor experiences, Tan Lac district of Hoa Binh has fast become a captivating destination for both domestic and international tourists.
Until now, Sung village in Cao Son commune, Da Bac district remains the only Dao ethnic community in Hoa Binh province to develop a community-based tourism model. Beyond its untouched natural landscapes, cultural identity serves as the cornerstone attraction for visitors.
Alongside the diverse cultural identities of the Kinh, Muong, Tay, Thai, Dao, and Mong ethnic people, Hoa Binh province is also renowned as the "capital" of the northwestern Vietnamese cuisine, offering unique and distinctive dishes. At festivals, during Lunar New Year (Tet), or on significant family or community occasions, special dishes are prepared, leaving a lasting impression on visitors.
A Phong Linh (Yellow Tabebuia) flower garden in Thang village, Thach Yen commune, Cao Phong district is currently in full bloom, drawing a large number of visitors.
Community-based tourism has been thriving in Pa Co commune, Mai Chau district thanks to advantages in natural landscape and cultural identity.
Doan Ket commune of Yen Thuy district has recently held a ceremony to receive a certificate recognising Ta communal house as a provincial-level historical and cultural relic site.