(HBO) – With the readiness to resume tourism in the spirit of safely and flexibly adapting to and effectively controlling COVID-19, the province has issued the message of "Hoa Binh, safe tourist destination - full experience” for 2022.
Serena Resort Kim Boi in Kim Boi district launches a travel stimulus programme
as soon as it resumed operations on March 5.
Tourist sites in Hoa Binh take the nationwide
reopening of borders to international travellers as a golden opportunity for
recovering their operations. Capitalising on the province’s advantages of the
proximity to Hanoi capital and wide COVID-19 vaccination coverage, they are
launching many attractive tourism products.
The sites have adopted the safe adaptation
strategy, with 5K (khau trang - wearing face masks, khu khuan - disinfection,
khai bao - making health declaration, khoang cach - keeping distance, khong tu
tap - no gatherings) being the most important principle. They have also taken
proactive steps to gear up personnel, upgrade infrastructure, and improve
competitiveness and service quality. In addition, many stimulus activities have
been carried out such as offering some free services and reducing prices.
On March 25, the provincial People’s Committee
and Vietnam Airlines signed a minutes of agreement on comprehensive cooperation
for 2022 - 2025 so as to boost tourism, investment, trade, aviation, and
destination promotion.
In the second quarter, the administration of Hoa
Binh is set to launch a travel stimulus programme and invite travel companies,
along with central and local media outlets, to come to introduce local
attractions and stimulus packages. Besides, tourism promotion will be
implemented in tandem with communications about coming events, such as the 30th
Hoa Binh Newspaper Cup cross-country race, the second half-marathon race, and
cycling races of the 31st Southeast Asian Games (SEA Games).
Some district-level localities have also
registered to hold different events for attracting holidaymakers.
Nguyen Van Toan, Vice Chairman of the provincial
People’s Committee, said to carry out tourism activities on schedule and in an
effective manner, relevant agencies should pay due attention to advertising
stimulus programmes; localities proactively make organisation plans for
cultural, sports, and tourism events; and businesses play an active part in
stimulus activities, improve service quality and professionalism, and comply
with anti-COVID-19 regulations./.
Hoa Binh province’s rich natural and cultural resources position it as a prime location for developing community-based tourism (CBT). In recent years, support from central and provincial policies, as well as assistance from non-governmental organisations, have encouraged local ethnic minority and mountainous communities to actively engage in the sector.
Van Son Commune, Tan Lạc district, Hoa Binh province also known as "Cloud Valley," boasts a cool climate, stunning natural landscapes, and majestic scenery. Visitors who have been to this place should make a stop at Chien Hamlet to experience a lot of fascinating things and feel the friendly, warmth of the Muong ethnic people.
Thanks to the effective exploitation of natural landscape and the cultural diversity of ethnic minorities, Hoa Binh province has become an attractive destination for tourists seeking experiences and exploration.
The Department of Cultural Heritage has just coordinated with the Department of Culture, Sports and Tourism of Hoa Binh province to organize a training on implementing the model of the cultural heritage connected in the cultural tourism journey in Cao Phong and Lac Son districts.
The Sung village in Cao Son commune, Da Bac district, is endowed with pristine natural landscape, and Dao Tien ethnic minority community in the village preserves rich cultural heritage, including traditional housing, clothing, language, scripts, customs, and daily life practices. Since the community-based tourism model was introduced in the locality, these traditional cultural values have been further preserved and promoted.