Hoa Binh has witnessed an increasing number of tourists and good growth in tourism revenue, demonstrating a positive recovery trend in the "non-smoke industry”, thus creating momentum for further development of this sector.
According to Vice
Director of the provincial Department of Culture, Sports and Tourism Bui Xuan
Truong, Hoa Binh’s tourism sector has attracted the engagement of many sectors,
businesses, organisations, individuals and the community.
Cultural and tourism events taking place during the festival season in
Hoa Binh attract both domestic and international tourists, especially the Tien
Pagoda Festival in Lac Thuy district, the Khai Ha Festival of the Muong ethnic
people in Tan Lac district.
Local festivals contribute to preserving and promoting the traditional cultural
values of the locality, meeting the spiritual and cultural demands. National and regional sporting events held in Hoa Binh have also helped promote
culture and tourism, and attracting more travelers to the locality.
The Hoa Binh Marathon 2024, held for the first time in Hoa Binh city, saw the
participation of over 2,000 athletes from 44 provinces and cities nationwide,
and six countries. The race provided runners with an opportunity to enjoy
picturesque landscapes, take the panoramic view of Hoa Binh city, and run
through various tourist attractions in the locality.
Meanwhile, the Vietnam Ultra Marathon 2024 in Mai Chau district gathered 2,200
athletes from 38 countries worldwide. Mai Chau, with its unique tourist areas,
has become an ideal destination for athletes, their families and friends.
Hoa Binh served over 1.6 million holiday-makers in the first quarter of 2024,
earning 1.4 trillion VND (55.3 million USD) in revenue, up 22.7% and 27.3%
year-on-year, respectively.
Truong said apart from communications activities to promote tourism, the
locality has focused on strengthening cooperation to develop new tourism
products aligned with its strengths.
Hoa Binh province’s rich natural and cultural resources position it as a prime location for developing community-based tourism (CBT). In recent years, support from central and provincial policies, as well as assistance from non-governmental organisations, have encouraged local ethnic minority and mountainous communities to actively engage in the sector.
Van Son Commune, Tan Lạc district, Hoa Binh province also known as "Cloud Valley," boasts a cool climate, stunning natural landscapes, and majestic scenery. Visitors who have been to this place should make a stop at Chien Hamlet to experience a lot of fascinating things and feel the friendly, warmth of the Muong ethnic people.
Thanks to the effective exploitation of natural landscape and the cultural diversity of ethnic minorities, Hoa Binh province has become an attractive destination for tourists seeking experiences and exploration.
The Department of Cultural Heritage has just coordinated with the Department of Culture, Sports and Tourism of Hoa Binh province to organize a training on implementing the model of the cultural heritage connected in the cultural tourism journey in Cao Phong and Lac Son districts.
The Sung village in Cao Son commune, Da Bac district, is endowed with pristine natural landscape, and Dao Tien ethnic minority community in the village preserves rich cultural heritage, including traditional housing, clothing, language, scripts, customs, and daily life practices. Since the community-based tourism model was introduced in the locality, these traditional cultural values have been further preserved and promoted.
Currently, in the region of Mong ethnic people, Hang Kia commune (Mai Chau) is exploiting the community tourism activities relatively effectively. The tourism economy has been sustainably developing, basing on the potential and advantages of the natural resources and traditional cultural identity. The model is increasingly being replicated, creating changes in awareness, and contributing to the progressive changes in people's lives.
