(HBO) - Since the beginning of December, the market has been opened, with purchasing power increasing in recent days. Across supermarkets, shops and book stores, decorative items and souvenirs in all shapes and sizes are put on sale.
Students in Hoa Binh city
select Christmas gifts for families and friends.
This year, familiar Xmas items are
available with improved designs and quality, and convenience. According to many
souvenir shop owners, in the past two years, customers tended to choose Vietnamese
products over those from China and other countries. Due to the impact of the COVID-19
pandemic, the quantity of goods has been carefully calculated to meet demand
and avoid overstocking.
A survey targeting shops selling
Christmas items in Hoa Binh city showed that the prices of decorations have
merely increased. Gifts for Christmas Eve are abundant, mostly toys for
children such as cars and stuffed animals. Shops and bookstores receive online
orders and offer delivery services with transporters dressed like Santa Claus.
Do Bich Van, the owner of a
souvenir shop on Thinh Lang avenue, Tan Thinh ward in Hoa Binh city, said this
year, the prices of Christmas decorations remain stable compared to last year.
However, she noted, the purchasing power decreased quite a lot. From the
beginning of December, her store started selling items for Christmas, but buyers
came sporadically. Between December 15 and 20, the market became bustling.
Now, the market is reaching its
peak, offering diverse products at affordable prices./.
Once a mountainous province facing many challenges, Hoa Binh has, after more than a decade of implementing the national target programme on new-style rural area development, emerged as a bright spot in Vietnam’s northern midland and mountainous region. In the first quarter of 2025, the province recorded positive results, paving the way for Hoa Binh to enter a phase of accelerated growth with a proactive and confident mindset.
Hoa Binh province is steadily advancing its agricultural sector through the adoption of high-tech solutions, seen as a sustainable path for long-term development.
The steering committee for key projects of Hoa Binh province convened on May 14 to assess the progress of major ongoing developments
A delegation of Hoa Binh province has attended the "Meet Korea 2025" event, recently held by the Ministry of Foreign Affairs, the Embassy of the Republic of Korea (RoK) in Vietnam, the Korea Trade-Investment Promotion Agency, and the People's Committee of Hung Yen province.
Hoa Binh province joined Vietnam’s national "One Commune, One Product” (OCOP) programme in 2019, not simply as a mountainous region following central policy, but with a clear vision to revive the cultural and agricultural values in its villages and crops.
From just 16 certified products in its inaugural year to 158 by early 2025, the One Commune One Product (OCOP) programme in Hoa Binh province has followed a steady and strategic path. But beyond the numbers, it has reawakened local heritage, turning oranges, bamboo shoots, brocade, and herbal remedies into branded, market-ready goods - and, more profoundly, transformed how local communities value and present their own cultural identity.