(HBO) – To adapt to the complicated developments of the COVID-19 pandemic and ensure the sales of farm produce, in addition to traditional channels, many production units and cooperatives in Lac Thuy district of Hoa Binh province have tried to diversify methods to sell farm produce via modern retailing channels.
Son Lan cooperative in
Dong Tam (Lac Thuy) sorts chicken eggs and packs them in accordance with order
in the Postmart.vn e-commerce market.
With the collaboration with the
Postmart.vn e-commerce platform, the agricultural sector of Lac Thuy has
addressed bottlenecks in the sales of its OCOP products.
Bui Thi Lan, Director of Son
Lan Cooperative in Dong Tam, said that before COVID-19 broke out, the
cooperative sold its chicken eggs directly to local consumers and through links
with supermarkets and retail shops in Hanoi. However, in recent months, trading
activities face many obstacles due to social distancing measures.
As a result, the cooperative
took the initiative to ask for assistance from the district’s agriculture and
rural development office to bolster sales.
The office has helped connect
the cooperative with the district's post office, so that it can put members'
products on the e-commerce platform of Vietnam Post.
Besides Son Lan, in recent
year, with the birth of new agricultural models, due attention has been paid to
new retail channels. The district is now home to three supply and sales chains,
ensuring stable markets for local products.
Vice head of the district’s
agriculture and rural development office Hoang Dinh Chinh said cooperatives and
units greatly benefit from access to modern retailing channels.
As the development of farm
produce sale channels still faces various difficulties, to seize opportunities,
cooperatives and units in the district need to enhance their management
capacity, devise development plans and orientations in accordance with their
situations./.
Dao Village’s honey – a product certified with a 3-star OCOP (One Commune One Product) rating by Thong Nhat Agricultural Cooperative in Dao Village (Hoa Binh City) – is highly regarded by consumers for its quality, richness, and variety in packaging. The distinctively sweet taste of Dao Village’s honey leaves a lasting impression on anyone who has tried it.
In alignment with Project No. 07-DA/TU, issued by the Hoa Binh provincial Party Committee on November 1, 2021, Lac Thuy district has actively promoted investment and supported the sustainable development of its industrial and handicraft sectors during the 2021–2025 period. Alongside this, the district has remained committed to preserving and revitalising traditional craft villages.
Located in the northern part of Lac Thuy district, with a temperate climate and fertile soil, Phu Thanh commune has great potential and advantages in growing tea. The long-standing experience, combined with strict adherence to organic farming practices in the tea gardens, ensures that the dried tea products from Phu Thanh and Lac Thuy as a whole are sold out immediately upon production, providing a stable and prosperous life for the local people.
Amid efforts to streamline the administrative apparatus, Hoa Binh province has intensified measures to address challenges in land clearance, resettlement support, and infrastructure investment, aiming to speed up the progress of key projects.
Hoa Binh province has posted an unprecedented economic growth rate of 12.76% in the first quarter of 2025, marking its highest quarterly performance to date and positioning it as the second fastest-growing locality in the country, trailing only Bac Giang province.
Under current regulations, products in the One Commune – One Product (OCOP) programme that are rated three stars or higher must undergo re-evaluation every three months. However, in reality, some of these products fail to consistently meet the required standards, raising concerns about the sustainability of their OCOP certification. This underscores the urgent need for producers to enhance product quality and gradually develop their OCOP products into strong, marketable brands.
