(HBO) - Hoa Binh province is giving priority to developing community-based tourism villages recognised by the "One Commune, One Product” (OCOP) programme in an effort to not only create jobs and improve rural earnings but also sustainably preserve local traditional culture.
Giang A La (far left), chairman and director of Hang Kia agriculture and
tourism services cooperative in Mai Chau introduces brocade products made by
H’mong ethnic minority people to visitors.
The diversity and human values of traditional customs of Muong, Thai, Dao,
H’mon ethnic minorities coupled with magnificent natural landscapes are paving
the way for the province to foster community-based and agricultu
ral tourism.
Many communes have been implementing the OCOP Programme to promote the brand
names and reputation of local tourism and seek partnership in boosting tourism.
Hoa Binh is now home to five OCOP-recognised community-based tourism villages
rated three to four stars. They include the villages of Hang Kia (run by Hang
Kia agriculture and tourism services cooperative - Hang Kia commune, Mai Chau
district), Lac (Lac Village agriculture, forestry and services cooperative -
Chieng Chau, Mai Chau), Da Bia (Da Bac Community-based Tourism JSC - Tien
Phong, Da Bac), Ngoi (Ngoi Hoa Tourism Investment JSC - Suoi Hoa, Tan Lac) and
Luy Ai (Phong Phu, Tan Lac).
Giang A La, chairman and director of Hang Kia agriculture and tourism services
cooperative, said in the hope of making Hang Kia an attractive destination to
both domestic and foreign travellers, the cooperative members have come up with
various exciting activities for them, for example, visiting plum orchards,
orange farms, and brocade weaving. In 2020, Hang Kia community-based tourism
village was honoured by the provincial People’s Committee as a 4-star OCOP
product. It has welcomed more than 1,000 tourist arrivals since the beginning
of this year, with revenue reaching over 1 billion VND.
Hoang Van Tuan, deputy chief of the provincial coordinating office for
new-style rural building, said in the coming time, the province will continue
to focus on developing rural and agricultural tourism services in tandem with
upholding local cultural identity and accelerating promotion of tourism,
cultural festivals, OCOP products as well as those made by craft villages.
The province also plans to increase training and upskilling in tourism
management for local officials and develop linkages among rural tourist
destinations to promote sustainability and enhance people’s livelihood, he
added./.
Once a mountainous province facing many challenges, Hoa Binh has, after more than a decade of implementing the national target programme on new-style rural area development, emerged as a bright spot in Vietnam’s northern midland and mountainous region. In the first quarter of 2025, the province recorded positive results, paving the way for Hoa Binh to enter a phase of accelerated growth with a proactive and confident mindset.
Hoa Binh province is steadily advancing its agricultural sector through the adoption of high-tech solutions, seen as a sustainable path for long-term development.
The steering committee for key projects of Hoa Binh province convened on May 14 to assess the progress of major ongoing developments
A delegation of Hoa Binh province has attended the "Meet Korea 2025" event, recently held by the Ministry of Foreign Affairs, the Embassy of the Republic of Korea (RoK) in Vietnam, the Korea Trade-Investment Promotion Agency, and the People's Committee of Hung Yen province.
Hoa Binh province joined Vietnam’s national "One Commune, One Product” (OCOP) programme in 2019, not simply as a mountainous region following central policy, but with a clear vision to revive the cultural and agricultural values in its villages and crops.
From just 16 certified products in its inaugural year to 158 by early 2025, the One Commune One Product (OCOP) programme in Hoa Binh province has followed a steady and strategic path. But beyond the numbers, it has reawakened local heritage, turning oranges, bamboo shoots, brocade, and herbal remedies into branded, market-ready goods - and, more profoundly, transformed how local communities value and present their own cultural identity.
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