Food safety has long been a worry of each family, especially
housewives. Nguyen Thi Ha, a resident in Phuong Lam ward of Hoa Binh city, said
she often buy fruits and vegetables sold near the Phuong Lam market, but even
sellers do not know about the quality and safety of the goods since they just
re-sell the products purchased from other provinces.
At the Phuong Lam market, the origin of almost
all fresh agricultural products is unknown. Even when consumers know who
produced, it is also difficult to ensure that farmers complied with the safe
production process since they always consider profit as a top priority.
The store
selling products branded with "Hoa Binh Agricultural Products FTT” in the area
of former the Phuong Lam market (Hoa Binh city).
Due to consumers’ growing
demand and difficulties in selecting clean and safe foodstuffs, a group of
employees of the Hoa Binh sub-department of cultivation and plant protection
opened a store at No. 59, Dien Bien Phu street of Hoa Binh city, providing
clean fruits and vegetables branded "Nong san Hoa Binh FTT” (Hoa Binh
Agricultural Products FTT).
Many local residents were excited about the
inauguration of the store. Nguyen Thi Ha, a frequent customer, said: "Although
prices at the Hoa Binh Agricultural Products FTT are a little higher than those
of goods sold nearby, they are reasonable and accepted by consumers.”
Notably, there is a wide variety of carefully
selected products at the store such as water morning spinach, chayote buds,
basella alba, nalta jute, and mushroom. Most of the items hail from organic
farming areas or those following VietGAP standards such as the vegetable
production areas in Luong Son and Tan Lac districts (Hoa Binh province) or Moc
Chau district (Son La province).