(HBO) - Makers of OCOP (One Commune, OneProduct) products in Hoa Binh are stepping up production to meet the surging consumption demand in the upcoming Lunar New Year (Tet) festival.
Besides raising output, they are also working to diversify sales channels for their products.
Farmer members of theYen Thuy safe agricultural cooperative in Yen
Thuy district are packing OCOP products into gift packages to meet the demand
of consumers in the upcoming Lunar New Year festival.
During the past three months, members of the Phu Cuong - Song Da agricultural
product production and processing cooperative have been diligently taking care
of their banana growing farms along the Da River, in order to ensure an
adequate supply for the market during the Tet festival.
According to vice director of the cooperative Tran Van Tu, in recent years,
consumers prefer to use traditional OCOP products of the locality. The cooperative has prepared 200 tonnes of bananas to meet the supply during
the festival, he said.
Banana products of the cooperative meet the provincial-level 3-star OCOP and VietGAP
standards. They are mainly exported to China. Cao Phong district is famous for many typical OCOP products such
asoranges as luxurygiftsof the3T Cao Phong agricultural
cooperative, fresh fermented orange juice,orange juiceand
marmalade, honey peach lemon tea and orange wine of the Ha Phong cooperative.
According to Bui Van Dan, head of the Department of Agriculture and Rural
Development of Cao Phong district, during thelead-up to Tet, the demand
for OCOP products increases strongly, especially for fresh orange.
Hoa Binh so far has 100 provincial-level OCOP products, with 22 products rated
as four stars, and 78 asthreestars. To promote consumption of OCOP products amid the pandemic, suppliers have
adopted online sale methods and introduce their products on e-commerce
platforms such as Voso.vn and Posmart.vn.
Most OCOP products of Hoa Binh have been introduced and sold at farm stores,
shoppingmalls and supermarkets, retail agents in the locality and in big
cities including Hanoi, Ninh Binh, Nam Dinh and Hai Phong. Local suppliers and
producers have also paid attention to developing trademark of OCOP products.
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During the two days of November 14th – 15th, at the Provincial Cultural Palace, the Department of Industry and Trade organized a conference to connect the product consumption of the ethnic minorities and the mountainous areas in 2024. There was the attendance of the representatives of leaders of a number of departments, branches, businesses, manufacturers and distributors inside and outside the province.
The One Commune One Product (OCOP) programme is reshaping the rural economy of Lac Son district, helping improve living standards, particularly among the ethnic minority communities in remote areas of Lac Son district.
The Van Mai dam xanh (Bangana lemassoni) fish has long been famous for its unique and delicious flavour, earning a spot on the menus of many restaurants and attracting food connoisseurs. In recent years, residents in Van Mai commune, Mai Chau district, have expanded their fish farming areas and striven to build a strong reputation for their product. They are also working to establish it as an OCOP (One Commune, One Product) item to increase their income.
Outstanding rural industrial products of Hoa Binh province in 2024 were recently honoured and granted certificates, becoming a source of pride for producers and also a boost for local economic development. The honourees are all deeply imbued with the local cultural identity and boast considerable commercial potential, helping popularise the image of Hoa Binh to domestic and international consumers. This is also a solid stepping stone for rural industrial establishments to develop.
In the first 10 months of 2024, Hoa Binh city made significant progress in job creation and labour exports, sending 112 workers abroad through partnerships with authorised recruitment firms.
An award ceremony to announce the official certification for Mai Chau district’s Bangana lemassoni fish, a specialty of the locality because of its unique flavour, was held recently in the district.
