Amid a surge in demand in the year-end period, the Hoa Binh Department of Industry and Trade and relevant agencies as well as distributors and retailers are working hard to encourage consumption in parallel with stabilising the market.
Members of Market Management Team No.1 inspects quality of goods to prevent fake, counterfeit and poor-quality commodities in Luong Son town, Luong Son district.
In the year-end period, local supermarkets and trade centres as well as retailers in Hoa Binh has launched many promotion programmes. Hoang Son supermarket, which owns a large market share in Hoa Binh, reported that it has enjoyed a rise in revenue and expects a rapid growth in late January and early February. Along with traditional shopping, online shopping has become increasingly popular among residents of Hoa Binh.
According to the provincial Department of Industry and Trade, trade and services activities in late 2023 and the whole year of 2023 showed good growth, while the supply was ensured with stable prices. Total retail sales of goods and service in 2023 reached over 63 trillion VND (2.57 billion USD), reaching 101.6% of the yearly plan, up 17.8% over the same period.
The department predicted that the purchasing power at the end of the lunar year and the Lunar New Year Festival 2024 will increase about 5 - 10% compared to the same period last year and 20 - 25% compared to normal days. In order to ensure the supply in the period, distributors and retailers have prepared commodities with high demand, preventing supply disruption and price hikes.
Recently, the provincial People’s Committee has issued a plan to ensure the balance of supply and demand sources during Tet festival. Pham Thi Nhuan, leader of Dinh Nhuan company, one of the businesses joining the market stabilisation scheme during the festival, said that the firm has worked with manufacturers to prepare commodities to provide to the market during Tet, with total goods value of about 10 billion VND.
Director of the provincial Department of Industry and Trade Phan Tien Dung said that the office has coordinated with relevant agencies to keep a close eye on market developments, ensuring the supply of commodities. Alongside, it has strengthened the campaign of encouraging Vietnamese people to use Vietnamese products and bringing Vietnamese to rural areas.
Comprehensive measures have also been rolled out by all relevant agencies such as the provincial Departments of Agriculture and Rural Department, Health, Finance, and Market Management to ensure sufficient commodities supply and strengthen the management over the market and food safety, said Dung. He also advised online shoppers to carefully choose providers and check products before processing payment to avoid receiving low-quality products.
According to data from the Hoa Binh Provincial Party Committee, the industrial production index for the first six months of 2025 is estimated to have increased by 20% compared to the same period last year. This marks the highest year-on-year growth rate for this period since 2020.
In the first six months of 2025, Hoa Binh province’s export turnover was estimated at 1.145 billion USD, marking an 18.11% increase compared to the same period in 2024. Import turnover was estimated at $ 804 million, a 17.15% increase, which helped the province maintain a positive trade balance.
The lives of the ethnic minority farmers in Tan Lac district have gradually improved thanks to the new directions in agricultural production. This is a testament to the collective strength fostered through the professional associations and groups implemented by various levels of the district’s Farmers’ Union.
With the motto the "product quality comes first,” after nearly one year of establishment and operation, Muong village’s Clean Food Agricultural and Commercial Cooperative, located in Cau Hamlet, Hung Son Commune (Kim Boi district), has launched reputable, high-quality agricultural products to the market that are well-received by consumers. The products such as Muong village’s pork sausage, salt-cured chicken, and salt-cured pork hocks have gradually carved out a place in the market and they are on the path to obtaining the OCOP certification.
In the past, the phrase "bumper harvest, rock-bottom prices" was a familiar refrain for Vietnamese farmers engaged in fragmented, small-scale agriculture. But today, a new spirit is emerging across rural areas of Hoa Binh province - one of collaboration, organisation, and collective economic models that provide a stable foundation for production.
Maintaining growing area codes and packing facility codes in accordance with regulations is a mandatory requirement for agricultural products to be eligible for export. Recently, the Department of Agriculture and Environment of Hoa Binh province has intensified technical supervision of designated farming areas and packing facilities to safeguard the "green passport" that enables its products to access international markets.
