A movement to promote the proactive engagement of women in the study, creative labour and building prosperous and happy families is spreading more and more widely in the local women’s unions in Hoa Binh, attracting a large number of women. Bui Thi Xiem, Director of Thien Loi An medicinal herbs cooperative in Kim Boi commune, Kim Boi district, emerges as one of typical examples in implementing the movement.